How to Approve a WhatsApp Marketing Template for Fintech Businesses

If you run a fintech business, you already know how much customers value speed, trust, and clear communication. In financial services, whether it’s a digital wallet, lending app, investment platform, or a neobank, every update you send carries weight.
Now think about where your customer actually spends time. Most people check WhatsApp dozens of times a day. Compared to SMS or email, WhatsApp messages get noticed faster, opened more often, and acted upon quickly. That’s why fintech businesses across India, especially in cities like Delhi and Noida where digital adoption is high, are turning to professional support from a WhatsApp marketing company in Noida or a WhatsApp marketing company in Delhi to streamline customer communication.
But there’s a catch. WhatsApp doesn’t allow businesses to send outbound messages freely. Once the 24-hour customer service window closes, you can only send messages using pre-approved templates. Without approved templates, fintech companies—even those supported by the best WhatsApp marketing company in India—cannot scale their communication.